NFHS Network’s “High School Support Program” Aims to Help High School Athletics Deal with Impact of COVID-19

This week, the NFHS Network announced its High School Support Program,  created to help high schools offset lost revenue from sports and other events due to coronavirus. The NFHS Network is operated by BIP Capital portfolio company PlayOn! Sports and is a joint venture with the National Federation of State High School Associations (NFHS) and its member state high school associations.


Over $200 million has been allocated for the program, which will enable any of the 19,500 NFHS state association member schools that currently lack production capabilities to receive up to two free Pixellot automated production units in their primary sports venues. The Pixellot solution will help high schools stream their athletic events and other activities so that fans can follow the action even when unable to be there in person.


The NFHS Network will also be assisting schools by increasing its subscription revenue sharing effective August 1, 2020.


“We’re impressed by what PlayOn is doing through the NFHS Network’s High School Support Program,” said Mark Buffington, CEO and co-founder of BIP Capital. “The program not only creates a valuable revenue stream for the schools and state associations but also makes it possible for communities to continue to watch and support their teams and students even with COVID-19 restrictions.”


The NFHS Network provides high schools with a platform to produce and broadcast professional-grade events. There are currently more than 5,000 Pixellot units in high schools across the country which will produce in excess of 250,000 live games this upcoming school year with no human involvement.


To date, the NFHS Network’s successful partnerships with participating high schools and state associations have allowed it to distribute over $25 million back to schools and state associations.


Read more in the NFHS Network press release:

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